Having worked at the sharp end of developing e-commerce practices for over 15 years, I have witnessed the changing relationship Google, Bing, Yahoo et al have had with businesses trying to make a living selling goods online. Here’s a short tale giving some insight into what has happened, and more importantly, where things are going… Read more »
Froogle, then Google Base and now Google Ad Listing in Google Shopping? First it was free, and now we have to pay? What’s going on? As you may or may not be aware lurking within Google’s every expanding empire, under the “Shopping” link in the main Google search pages, lies a valuable resource for all… Read more »
After Panda update and subsequent panda releases, Google have released a new update called a Penguin Update. Below is the post from Google: Source- Google Inside Search blog (http://insidesearch.blogspot.co.uk/) “….Google has said before that search engine optimization, or SEO, can be positive and constructive—and we’re not the only ones. Effective search engine optimization can make… Read more »
Selling online potentially opens your business to a global market as well as your local, regional or country specific market. With such a massive increase in potential customers the voracious competition also expands and increases with equal ferocity. How can you ensure your products reach the largest audience possible? Submitting your products to Google Base… Read more »
The key to opening the door to your store Douglas Adams once said: “I may not have gone where I intended to go, but I think I have ended up where I intended to be.” And the author of the “Hitchhiker’s Guide to the Galaxy” was way before his time in predicting how an electronic… Read more »
Are you ready for the busiest ecommerce shopping day of the ecommerce year.? Analysts predict the busiest ecommerce trading day this year to be Monday the 6th of December. Last years figures show the IMRG stating that around £1.4 million was spent inside of a minute at 1.43pm!! £6.4 Billion is expected to be spent… Read more »
Ideas! Ideas! Ideas! An experience we all share is coming up with ideas for gifts. What will I get them? What will they like? What do other people say? Once we finally have the idea, great! Sometimes we are happy with the idea sometimes we get that feeling that we are taking a risk! We … Read more »
Google have just launched “Google Instant”, a new predictive method of finding search results. Currently this is only available on the google.com domain or on other domains e.g. google.co.uk whilst logged into your Google account. Usually when Google make a change people tend to hold onto the desk fearing another “Florida update” (the now almost… Read more »
