To win over YouTube users selecting which video to watch, Google built TrueView discovery ads (formerly known as TrueView in-display) – a format tailored specifically to help users discover ad brand content.
Google have now changed the name – and more! They’re supercharging TrueView discovery ads with more relevant ads on search results pages, and full inventory coverage across the YouTube app, meaning that for the first time ever, TrueView discovery ads will appear on mobile search results.
teclan are Google Partners and manage over £350,000 of ad spend a year for our clients. They also have access to our expertise on a daily basis, along with a vast array of other digital marketing channels. Contact us today on 01463 898 043 to discover how we can grow your business!
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