Tag: video ppc

Jul212016

Improvements made to TrueView for shopping

People use YouTube to help them research their prospective purchases. Last year Google introduced TrueView for shopping, making it easier for viewers to get more information about your products and click to buy while watching video ads. To further improve this service, Google are introducing two new features: Companion banner: Google are adding a new interactive… Read more »

Jan182016

In their own words – capturing the passion of your customers with consumer generated video.

It’s been predicted that video content will one day dominate the Internet, so businesses that can give their customers the opportunity to review their products by video are likely to benefit the most. The power that people have in influencing their peers is amplified with video testimonials, where possible future customers can see and hear… Read more »