Insights Hub
Chase clarity, not clicks.
A library of benchmarks, deep dives, and strategy notes shaped by what actually works.Â
No fluff. Just conversion intelligence for ambitious brands.Â
Are You Using Automated Email Marketing to Your Benefit?
In today’s fast-paced digital landscape, businesses in Inverness and beyond continually seek innovative ways to stay ahead of the competition. One such method that has proven highly effective is automated email marketing. If you’re not already leveraging this powerful tool, you could miss out on significant opportunities to engage with
Raising Funds for The Oxygen Works: Charity Golf Day & Raffle
On 25th September, teclan is proud to host its first-ever Charity Golf Tournament to raise much-needed funds for The Oxygen Works. This is a fantastic opportunity to enjoy a day out on the course, with all proceeds going toward supporting a charity that provides innovative, holistic health and wellbeing therapies
Why Quality Content Matters for SEO When Launching Your Website
Have you just launched a brand new website for your business? Congratulations! This is an exciting venture, but it also comes with its challenges. One of the most crucial aspects of ensuring your website’s success is its visibility on search engines. As business owners, we might think that simply having
Million Steps For Mikeysline 2024
Join the Million Steps for Mikeysline Challenge 2024! For the fifth consecutive year, the teclan team and our friends in the business community (both locally and nationally!) are gearing up to take millions of steps to support Mikeysline. We invite you to lace up your walking shoes and join us
How To Set Up An Ad Account & Advertise on Google
Are you a new online business owner eager to propel your products and services into the limelight? Or perhaps you’re seeking innovative ways to market your existing website? Look no further than Google Ads; an online advertising platform developed by Google where advertisers invest to showcase a variety of ad
International Women’s Day: Celebrating the Women of teclan
International Women’s Day (IWD), celebrated annually on March 8th, is a global day dedicated to honouring the social, economic, cultural, and political achievements of women around the world. It’s a day to reflect on progress made, to call for change, and to celebrate acts of courage and determination by ordinary
How To Choose The Best Digital Marketing Agency For Your Business
In today’s digital age, having a strong online presence is crucial for the success of any business. Whether you’re a small startup or a large corporation, effective digital marketing can help you reach your target audience, drive sales, and grow your brand. However, navigating the complex world of digital marketing
Aero Commerce vs. Shopify: Which Platform Is Right for My Business?
In this comparison, we delve into the functionality and benefits of Aero Commerce and Shopify, two prominent players in the ecommerce arena, to help you determine the best fit for your enterprise. In the digital age, selecting the right platform can make all the difference between soaring success and stagnant
What Impact Will AI Have on Digital Marketing In 2024?
Since the introduction of ChatGPT by OpenAI in November 2022, the business world has been abuzz with speculation about how artificial intelligence (AI) will reshape the digital marketing industry. Â Scary questions arise: Will sought-after roles like developers or copywriters be replaced? Can AI become so proficient that we won’t

