Insights Hub
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A library of benchmarks, deep dives, and strategy notes shaped by what actually works.
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teclan Launches Newest Location in MediaCity UK
Exciting news! The teclan team is proud to share that we have officially opened our newest office in Manchester. Located in the hub of innovation and creativity, MediaCity UK is quickly becoming the leading location for multimedia technology in the country. With the likes of the BBC and ITV on
Little web design standards that have a big impact on conversions
When it comes to improving on-site conversions, strategic marketers know that design makes a big difference – yet building a high-performing website is overlooked far too often. Regardless of whether design is your forte or not, organisations trying to compete in today’s digital world simply cannot afford to overlook it,
Inverness Digital Agencies Lead The Way In National Employee Choice Awards
Inverness marketing agency teclan Ltd has been shortlisted as a finalist in the 2021 Living Wage Scotland Awards. The company is joined by fellow Inverness digital agency Yellow Cherry and Glasgow non-profit The Wee Retreat as finalists in the Living Wage Scotland Employee Choice Award category. The Living Wage Scotland
teclan proud to be Principal Sponsor of The Highland Business Awards 2021
The Highland Business Awards are renowned for celebrating the achievements of businesses throughout the region. Coordinated by the Inverness Chamber of Commerce, organisations of all sizes and from all sectors will be recognised for their success. We are thrilled to be sponsoring an event which celebrates the outstanding achievements of
Online Digital Marketing Trends To Look Out For This Christmas
The holiday season is upon us and we’re working harder than ever to make sure we maximise the large increase in spending that comes with Q4. For Pay-Per-Click Managers this means ensuring our adverts stand out in a sea of ads put in-front of internet shoppers. Taking a look at
The key elements of a well-designed logo
Want to make a good first impression on your potential customers? A well-designed logo is a major contributor to how you are perceived by your target audience. It conveys your values, tells your story and even bolsters trust when done well. If your logo falls short, you may find yourself
Google Updates its Policy Violations Enforcement with Three-Strike Rule
Google has announced that it will introduce a new strike-based system to prevent repeat Google Ads policy violations. In an email sent to advertisers, Google stated that the new system will roll out on 21st September 2021, slowly increasing over a three month period. If you have ever advertised on
Are you using Google Ad extensions effectively?
Google Ad extensions are a great tool to help your business stand out against other paid advertising results. With additional information and the inclusion of your USPs, ad extensions can act as a distinction between the ordinary and the extraordinary. So, what is an ad extension? Google Ad extensions provide
Million Steps for Mikey’s Line 2021
Welcome To The teclan Million Steps for Mikey’s Line Challenge 2021 Page 2020 was a tough year, with many people travelling as little as possible, to limit the spread of Covid-19. This meant being cooped up in relatively small spaces, perhaps with a lack of fresh air and exercise. As
