As announced in February, Google are tightening up their polices on GTIN requirements for Google Shopping. With less than two weeks to go here are some additional important facts you need to know and please read our previous Blog regarding the announcement. You can find it here. What products are exempt? Own branded products. Products that have no… Read more »
Today Bing has introduced an option for Callout Extensions in their text ads. Much like the Google Callout Extensions, this provides additional highlighted text ideal for putting in your unique key selling points or the products you offer. The best thing is, they are free, so it is highly recommended you make use of them.… Read more »
What is Responsive Design? Simply put a Responsive Design will change how your site displays on a desktop, tablet or mobile device depending on the width of the screen that it is being viewed in. One website, one design, multiple layouts across multiple devices. Why does Google recommend Responsive Design? “We recommend using responsive web design… Read more »
Accelerated Mobile Pages (or AMP) is an Open Source Initiative taken up by Google to make the pages load faster on mobiles and smart devices – even over a slower connection. People consume a tremendous amount of news on their phones. Publishers around the world use the mobile web to reach these readers, but the… Read more »
Once a Digital Marketing agency completes Google’s Accreditation process to become an official Partner, there is a range of criteria that must be continually met and upheld for it to continue to hold Google Partnership status. This is more than just passing exams and having the required number of clients on your books – being… Read more »
Google Search Console, previously known as Google Webmaster Tools, is a free service offered by Google to help site owners monitor, maintain their site’s performance and visibility in Google’s search index. There are many benefits of using the Search Console including: 1. It is free; providers usually charge for such in depth data 2. You… Read more »
Ensuring that you are tracking revenue via Google Analytics is key for online businesses to determine what your online sales are and where they are coming from. PayPal can be problematic because some sales are not recorded as they never return to your website. For SellerDeck users, the newest update patches of 2014 and 2016 offer a… Read more »
The latest patch for SellerDeck 2016 has been released. You can download the software here and we have detailed some of the bug fixes and changes below. Warning added about unsent emails when closing SellerDeck, SD-2340 Digital Download links no longer missing from HTML emails, SD-2589 Fixed an issue that could cause a crash on importing… Read more »
Harts of Stur, one of the UK’s largest in-store and online retailers of cookware, kitchenware and kitchen electrics, have won the “Britain’s Best Housewares Retail Website Award 2016″ for the second year running, beating fellow finalists including ecommerce giants such as Lakeland. Their award winning website (www.hartsofstur.com) was designed and built by the teclan team… Read more »
Richard takes a look at ways we have managed Adwords spend to reduce the cost of mobile display advertising that doesn’t convert.
