Once a Digital Marketing agency completes Google’s Accreditation process to become an official Partner, there is a range of criteria that must be continually met and upheld for it to continue to hold Google Partnership status. This is more than just passing exams and having the required number of clients on your books – being… Read more »
Google Search Console, previously known as Google Webmaster Tools, is a free service offered by Google to help site owners monitor, maintain their site’s performance and visibility in Google’s search index. There are many benefits of using the Search Console including: 1. It is free; providers usually charge for such in depth data 2. You… Read more »
Ensuring that you are tracking revenue via Google Analytics is key for online businesses to determine what your online sales are and where they are coming from. PayPal can be problematic because some sales are not recorded as they never return to your website. For SellerDeck users, the newest update patches of 2014 and 2016 offer a… Read more »
The latest patch for SellerDeck 2016 has been released. You can download the software here and we have detailed some of the bug fixes and changes below. Warning added about unsent emails when closing SellerDeck, SD-2340 Digital Download links no longer missing from HTML emails, SD-2589 Fixed an issue that could cause a crash on importing… Read more »
Harts of Stur, one of the UK’s largest in-store and online retailers of cookware, kitchenware and kitchen electrics, have won the “Britain’s Best Housewares Retail Website Award 2016″ for the second year running, beating fellow finalists including ecommerce giants such as Lakeland. Their award winning website (www.hartsofstur.com) was designed and built by the teclan team… Read more »
Richard takes a look at ways we have managed Adwords spend to reduce the cost of mobile display advertising that doesn’t convert.
At teclan we work with a wide range of businesses located in the UK, abroad and some just round the corner from us! With over 100 years of combined ecommerce, marketing and retail experience we bring a wealth of knowledge to our clients. We understand our clients know their business, services and products better than we do.… Read more »
As of Friday 19th February, Google no longer show AdWords Ads on the right hand side of their search results. As you can imagine this is a big change as to how Ads are served over Google and may affect your current AdWords campaigns, as well as your organic performance. What we know so far… Read more »
Google have now introduced Merchant Promotions to appear in mobile devices. The Merchant Promotions links will appear under the shopping Ad much like the desktop versions. When you click on the promotion a window will appear as below with full details of the offer. Don’t know what Merchant Promotions are? Merchant Promotions are an excellent… Read more »
Last year Google rolled out an update to Google Shopping, whereby products from an initial list of 50 designated major brands including Apple, Samsung and Nike must include a GTIN (Global Trade Identification Number) as assigned by the manufacturer. From 16th May 2016, this will be rolled out to include all applicable products on Google Shopping.… Read more »
