Insights Hub
Chase clarity, not clicks.
A library of benchmarks, deep dives, and strategy notes shaped by what actually works.Â
No fluff. Just conversion intelligence for ambitious brands.Â
Is your business protected?
So, you have a beautiful website design, have sorted out your hosting and domain management and ensured your Digital Marketing is up to par. But what’s missing? Think Cyber security. Cyber security is just as important as all of these elements. Without it, your business could face serious repercussions and
What is your Return on Investment (ROI)?
Return on Ad Spend Your Return on Ad Spend is revenue (or leads) divided by ad spend. Also referred to as Return on Investment (ROI), it tracks the profitability of online campaigns, ad groups, keywords and individual products or services promoted online. Return on Ad Spend is the most vital
We Are Here To Help
We are living in uncertain times and while we may not know how the situation will develop, we do know that we want to continue to help businesses throughout this period. The Internet is now, more than ever, the gateway to communication and services. As circumstances continue to develop, it
Cyber Security
This is the second year that teclan has been Cyber Essentials certified. It demonstrates our commitment to cyber security in everything we do. Cyber Essentials certificates are issued by the National Cyber Security Centre. They follow a process evidencing that a company adheres to strict processes and procedures. They make
Facebook’s new privacy focused initiative and changes to algorithm
Facebook have made it clear that in 2020 their focus will be transparency for users. To do this, they have started implementing strategies which allow users more control over what they see in their newsfeed, and Facebook have collected data by surveying users in order to gather opinions. They have
Google Introduces Shopping Ads to Gmail
Google recently notified advertisers that standard Shopping campaigns will soon be rolled out to Gmail users. According to Google, these Shopping Ads will begin to appear on Gmail commencing the week of March 4th this year. This roll-out includes both Showcase Shopping Ads and Product Shopping Ads. With the implementation
Google’s new look for Paid & Organic Search results on your desktop
If you’ve been using Google on your desktop recently, you may have noticed a few changes to the way in which your search results are displayed. On 13th January Google introduced an updated look for paid and organic search results. This change was made to ensure consistency across multiple devices,
7 WordPress Plugins We Love
Rory takes a look at the WordPress publishing platform and lists his 7 favourite plugins for expanding what this incredible software can do.
Can you guess the world’s most popular email client?
For the first time ever, Gmail has overtaken Apple iPhone email client software to become the most popular email client. Apple has been dominating this spot for a good while now, especially since mobile views have been overtaking PC/Desktop views year on year. For now, this indicates that Apple and
