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: : : In the rapidly evolving world of marketing, harnessing the power of analytics is paramount for businesses seeking to thrive online. Google Analytics has long been a trusted tool, but with the imminent end of Universal Analytics data tracking capabilities in June, it’s time to embrace the future — Google Analytics 4 (GA4). …
Why Businesses Must Switch To Google Analytics 4 ASAP Read More »
Helen Mackenzie achieves Professional Certificate from the Chartered Institute of Public Relations. Local Marketing and PR agency teclan is pleased to announce the addition of professional PR services following Marketing Coordinator Helen Mackenzie’s CIPR (Chartered Institute of Public Relations) qualification, which covers the planning principles of PR, media relation techniques, and how social media has …
teclan Announces Expansion to Public Relations Services Following CIPR Qualification Read More »
In 2022, it comes as no surprise that to capture new customers, it is important that your brand has an online presence. Sharing engaging content is a key element, but so too is creating and presenting an authentic brand and maintaining that throughout all company channels. Although social media usage seems to increase daily, especially …
Authenticity Sells: The Biggest Online Trend of 2022 (so far) Read More »
Many websites are built using the WordPress platform and one of the most popular plug-ins for this platform is Elementor. It is so popular that it can be found on over five million websites. Recently, a vulnerability allowing attackers to upload arbitrary PHP (Hypertext Preprocessor) code that would enable a full website takeover, was discovered …
Elementor Plug-in Security Threat Highlights Importance of Cyber Security Read More »
“Our customer experience vastly improved resulting in much higher revenue.” Russ Jones Castors Online When a long-term client, Castors Online, approached us looking for a modern and efficient e-commerce platform to migrate to, we had an excellent solution: one that delivered a near doubling in their online revenue! A family-run business, Castors Online was founded …
Exciting news! The teclan team is proud to share that we have officially opened our newest office in Manchester. Located in the hub of innovation and creativity, MediaCity UK is quickly becoming the leading location for multimedia technology in the country. With the likes of the BBC and ITV on our doorstop, we are excited …
When it comes to improving on-site conversions, strategic marketers know that design makes a big difference – yet building a high-performing website is overlooked far too often. Regardless of whether design is your forte or not, organisations trying to compete in today’s digital world simply cannot afford to overlook it, regardless of sector. So here …
Little web design standards that have a big impact on conversions Read More »
Inverness marketing agency teclan Ltd has been shortlisted as a finalist in the 2021 Living Wage Scotland Awards. The company is joined by fellow Inverness digital agency Yellow Cherry and Glasgow non-profit The Wee Retreat as finalists in the Living Wage Scotland Employee Choice Award category. The Living Wage Scotland Employee Choice Award is presented …
Inverness Digital Agencies Lead The Way In National Employee Choice Awards Read More »
The Highland Business Awards are renowned for celebrating the achievements of businesses throughout the region. Coordinated by the Inverness Chamber of Commerce, organisations of all sizes and from all sectors will be recognised for their success. We are thrilled to be sponsoring an event which celebrates the outstanding achievements of businesses during challenging times. Despite …
teclan proud to be Principal Sponsor of The Highland Business Awards 2021 Read More »
Google has announced that it will introduce a new strike-based system to prevent repeat Google Ads policy violations. In an email sent to advertisers, Google stated that the new system will roll out on 21st September 2021, slowly increasing over a three month period. If you have ever advertised on Google, you will know that …
Google Updates its Policy Violations Enforcement with Three-Strike Rule Read More »
