SEO

ÂŁ25,000 Back to Business Kick Start Fund

Tourism is back, hotels, pubs and restaurants are re-opening, shops and shopping centres are open, hairdressers and barbers can now get to work and there is talk about non-essential offices being staffed again – and we are all breathing a huge sigh of relief………… or are we?   Or is it fair to say that the we are really concerned that the …

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Altering Google search results for the region you need.

Google searches now show results specifically from the region you are in. When performing Search Engine Optimisation I often use the various Google country Top Level Domains for searching. For example, if I want to search how a site is performing in Australia,  I will use google.au; for New Zealand I will use google.co.nz and …

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Google is now indexing the mobile pages of websites

In April last year we experienced “Mobilegeddon” when Google started to change their search algorithms to give preference to websites that were deemed “mobile friendly”. Google then announced in May this year that the AdWords platform was going to be revamped by 2017 to be “Mobile First“, making mobile ads the primary focus rather than …

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Google to drop the ‘Mobile-friendly’ label from search results

When MobileGeddon began rolling out in April 2015, Google started to favour the sites which were responsive or mobile optimised. Even before then, from November 2014, Google had officially started showing a ‘Mobile-friendly’ label tagged to websites which were mobile friendly. It told users and searchers that the site was optimised for use on mobiles, …

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Put the jingle in the bells of your Christmas Search Engine Optimisation.

  If I ask “Are you ready for Christmas?” most of you will say “It’s only August and you are talking about Christmas! Is it not too early?” No it is not. If you are reading this, chances are you are an online business owner. If your business reaches its peak during Christmas, now is …

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Poor web content attracts unwanted attention…from Google Panda

  Over the past week Google began rolling out yet another algorithm update, this time in the form of Google Panda 4.2. Google Panda is a Google algorithm that penalises websites that have duplicate and/or poor content. This roll-out will happen over several months and affect around 3% of organic search results. What does this …

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